Skip to content
FULL BRAND DESIGN & CONCEPT
 

Fabricating the Brand Design for TELOS Style to Emulate Sophistication at the Intersection of Fashion and Technology

Elegant • Sleek • Polished

JANUARY 2024 ISSUE

Untitled design (4)-1

BRAND DESCRIPTION

In the journey from concept to execution, ENIGMA meticulously orchestrated the full branding for TELOS Style, transcending the ordinary and culminating in the epitome of sophistication and tailored craftsmanship. 

Our process involved a strategic fusion of creativity, market insight, and client collaboration to craft a distinctive brand identity that not only met but exceeded the envisioned standard of sophistication. From the conceptualization phase, where innovative ideas took shape, to the execution stage, where every detail was flawlessly brought to life, TELOS Style emerged as a testament to our commitment to excellence. 

Our team curated a visual language that seamlessly blended sophistication with bespoke craftsmanship, ensuring a brand presence that resonated with the target audience.
 
TAGLINE
Welcome to the future of custom fashion.
 
ABOUT
The company is launching in 2024/2025 and is headquartered in New York, NY.
Telos Style App Mockup
12
15
STORY
 At the heart of Telos Style is a narrative that revolves around the concept of achieving one's best self. Telos, derived from the Greek term [te·los], represents the ultimate objective or aim, embodying a purposeful end.
 
PHILOSOPHY
Following Aristotle's philosophy, Telos suggests that everything holds a purpose or end goal, and true fulfillment, the supreme good, is attained when things align with their intended purpose.
 
PURPOSE
Thus, Telos Style weaves a tale where individuals embark on a journey towards their ultimate objectives, embracing purpose and striving for their best selves.
 
Crafted by Agency Enigma's Brand Concept Team.
WEBSITE
The online platform was developed with the goal of encouraging users to sign up for the upcoming launch by enlisting in the waitlist and highlighting the capabilities of the app.
Telos Style Website Presence
INVESTOR RELATIONS
ENIGMA carefully crafted a comprehensive investor deck for their Pre-Seed Funding round. The presentation told the TELOS story in full and extensively outlined their unique value proposition, elegant user experience, and financial scalability.
NEW Telos Deck Cover
NEW Telos Deck Pages Set 2
NEW Telos Deck Pages Set 1
LOGO
The TELOS Style logo was carefully designed to encapsulate the intersection of fashion and technology, radiating an elegant appeal that resonates with our user base accustomed to purchasing luxury brands.
Telos Logo V2
TELOS Style Logo Black on White Square
KEYWORDS

Brand Concept Creation, Logo Design, User Experience, Social Media, Website, Investor Relations

DAWSON RACING